Content Strategy | Copywriting | CRO
Crush Your Content Goals & Corner The Market
Generate content revenue & grow your customer base:
- PREPARE for success with an ROI-focussed content plan, informed by your business goals & audience
- DRIVE the right traffic with audience-focussed SEO copy that directly answers customer queries
- CONVERT potential clients with UX copy that sells
- FUTUREPROOF your business with AI-aware content strategies that keep you ahead of industry changes & competitor investments.
Content Strategy & Copywriting Clients
15+ years. 50+ companies. 3.5m+ client revenue generated through content.
Content strategy
Reach and convert more customers, with an audience-first, SEO & CX-optimised content strategy.
Through a series of consultative workshops and deep dives, I'll review your website content, social media, email marketing and any other marketing collateral, then recommend a refreshed approach in the form of a comprehensive, implementable content plan that will help you improve performance.
Copywriting
I've spent 15+ years helping ecommerce, healthcare, SaaS & B2B brands increase content revenue with audience-focussed, SEO-optimised copy.
I brief, draft and edit content for web, email and social campaigns. I also audit & optimise existing content.
My approach increases revenue and improves marketing ROI, by aligning your brand vision and USPs with audience goals.
Website Planning and Optimisation
Your website is your shop window, so it needs to effectively communicate and sell your services.
I can help you to improve the structure, layout, styling and content of your website, for dramatically improved conversions and ROI.
Together, we'll plan a powerful new content hierarchy & structure that boosts revenue & drive conversions.
Client Success Stories
Training for marketing teams
Unlock your team's true potential
Discover how creative, passionate and talented your team truly are when you unlock their potential with creative workshopping, insights analysis and content strategy training.
I will help your team deep dive into customer needs, motivations and alignments, as we discover together how to bring your brand stories to life in a way that drives powerful growth.
I also teach copywriters how to balance SEO and generative search optimisation with natural language and brand tone, for more immersive copy that applies customer experience best practice.
Jan 16th 2025
Training AI To Think Like a Content Strategist
Content Strategy Blog
I've been helping tech companies train AI models and gatekeep responses to prompts. Here are my key takeaways on how Content Strategists can help manage and monitor AI, and why we're essential to the healthy development of an AI-first internet.
Jan 10th 2025
How I Gained 50+ High-Value Backlinks From a Simple Content Idea
I helped Vision Direct grow from a challenger eyewear brand to a household name, with a simple content idea that turned into a viral campaign sensation! Here's how my team made the most of a limited budget to garner interest from hundreds of reputable websites and industry experts.
Why work with an expert content strategist?
Working with an expert content strategist gives you access to the skills and creativity you need, without the hefty agency price tag.
Why work with me:
- I'm an expert in copywriting, content strategy, SEO and customer experience
- I have helped over 50 companies across 5 sectors to generate more revenue through content
- Save when you book me for a day - I offer 10% discounts on day bookings and 12% discount on bookings of a week or more
- Get access to my network and have us collaborate on delivery - we're all experts with over ten years of hands-on experience in our fields and span everything from UX design to traditional PR
Contact me for a free initial consultation and let's see where your biggest growth opportunities are.
Tell me about your project
If you'd like a chat about your content strategy or copywriting project, pop your details in the form over on the right and I'll be in touch to arrange a call.
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